BBX Optima

Your Privacy-First
Adtech Partner

At BBX Optima, a Dubai-based subsidiary of Creative Edge Holding Group, we collaborate with top agency groups and prestigious global brands to conquer industry privacy challenges. Our cutting-edge solutions empower advertisers to launch digital media activations across multiple channels, prioritizing privacy and future-readiness. We aim to amplify the reach and impact of your campaigns across all digital screens.

Consumer privacy is a top industry priority, with publishers reclaiming audience relationships and marketers adopting 'first party first' data strategies. As the industry landscape evolves, independent adtech is leading with high-performing advertising products.

BBX Optima strives to be the premier independent programmatic advertising partner for agencies and brands in the Middle East. We deliver future-proof omnichannel advertising solutions to help clients achieve their business goals in a privacy-centric era.

Our independence and not creating proprietary targeting technology means we utilise the best third-party buying platforms to drive your KPIs. We offer fully transparent real-time media buying and campaign setup across Display, Video, CTV, Native, Audio, and DooH, ensuring you learn and grow from every campaign.

independent adtech is leading with high-performing advertising products.

Our Services

Experience seamless omnichannel activation for your brand with our cutting edge solutions.

Exclusive Partnerships

Leverage our top-tier global ad tech and data-driven partners across programmatic channels, retail media, and YouTube advertising. Benefit from advanced contextual targeting solutions designed to drive successful outcomes at scale.

Platform Agnostic

Choose flexibility with our curated audience PMPs, managed services, and self-service activation. We adapt to your needs, ensuring optimal performance.

Green Media

Show you care about the planet. Our Green media solutions help you measure, reduce, and eliminate the carbon footprint of your campaigns.

High Impact Creative

Unleash your brand's potential with high-quality video ads in display, free from file size restrictions. Achieve superior performance and engagement.

Measurement

Gain actionable insights with our post-campaign analysis, connecting the dots to measure true impact and effectiveness across all channels.

Future-Proofed

Stay ahead of the curve with our cookieless solutions. Build and activate audiences with contextual and data-driven strategies, ensuring your campaigns thrive in a cookieless world.

Our Partners

Partnering with the Best
in Digital Innovation

SeenThis transforms digital advertising with high-quality, eco-friendly streaming. It optimizes ad delivery based on user connection, device, and bandwidth. Supporting programmatic video and high-impact formats, it enables scalable, high-attention campaigns. Services include Managed Service, API integration, and Self Service.

Captify is the leading Search Intelligence Platform, holding the largest first-party search data outside Google. It powers global omnichannel advertising and insights for major brands, driving more customers, higher yields, and relevant digital experiences.

Azerion is the first cookieless & omnichannel platform offering high performance solutions. Model and activate all your affinity audiences and communicate in brand safe environments. Launch full funnel activations and analyse the precise impact of your campaign with measurement and actionable insights.

Contextual Plus is an independent contextual advertising trading design specialising in programmatic media buying and optimisation in digital advertising especially DooH, CTV, Video and Display ads. Flexible activation via self serve or managed service.

Our Sustainability

Choose BBX Optima for sustainable, high-performing media solutions.

At BBX Optima, we embrace sustainability through media and communication to drive change and promote a greener future. Our Green Media Products reflect our deep commitment to the planet.

Our comprehensive suite of green media activation products allows brands and media agencies to enhance their environmental efforts. Measure the carbon footprint of your ad campaigns, including site, device, and creative execution impacts.

The internet's role as a major polluter is significant, with a large portion of the media industry's CO₂ footprint stemming from data transfer required to deliver digital ads.

BBX Optima helps brands set carbon footprint benchmarks and reduce campaign emissions without compromising performance.

Contact us

Ready to boost your communication strategies with innovative programmatic tools and tailor-made solutions? Contact us today to discuss how we can help you achieve your objectives.

ADDRESS
Riyadh Creative Edge, Al abadia Building, 2nd Floor Office 3 Abdulaziz Ibn Musaid Ibn Jalawi St, (Dhabab)Sulimaniyah, Riyadh 12221

Jeddah Creative Edge, Tujjar Jeddah Villa 5, Khalidia District, Tahlia St. Jeddah.

Dubai Dubai Studio City, DSC Tower, 12th floor, 1203

Amplify the reach and impact of your campaigns across all digital screens.